Introduction to Creatify API

Fresh

Purpose

This document provides a comprehensive overview of the Creatify API -- an AI-powered video generation platform that enables programmatic creation of video ads, avatar videos, product videos, short-form content, and more.

What is Creatify?

Creatify is an AI video generation platform with a REST API at https://api.creatify.ai. It converts text, URLs, images, and audio into production-ready video content using AI avatars, text-to-speech, and generative models.

API Capabilities

Video Generation

Capability	Description	Input	Output
URL to Video	Webpage to video ad	URL	MP4 video
AI Avatar v1	Single-scene avatar video	Text/audio	MP4 video
AI Avatar v2	Multi-scene avatar video	Scene array	MP4 video
Aurora	Studio-grade avatar video	Single image	MP4 video
Product Video	Product image to video ad	Image	MP4 video
AI Editing	AI-enhanced video	Video file	MP4 video
AI Shorts	Text to short-form video	Text prompt	MP4 video
Custom Templates	Branded template videos	Template + variables	MP4 video

Content and Assets

Capability	Description	Input	Output
Text to Speech	AI voiceover generation	Text	Audio file
AI Scripts	Video script generation	URL or text	JSON script
Asset Generator	30+ AI image models	Text prompt	Images
IAB Images	Ad banner generation	Single image	Banner images

Management

Capability	Description
Custom Avatar (BYOA)	Upload videos to create your own avatar
Design Your Own Avatar	Describe appearance, AI generates avatar
Voices	List, clone, and manage AI voices
Music	Browse music categories and tracks
Workspace	Check remaining API credits
Inspiration	Browse pre-made video styles
Ad Clone	Clone existing ad creative styles
Links	Create and manage link objects for URL-to-video

Core Architecture

All video generation in Creatify follows an asynchronous pattern:

Key Principles

1. Asynchronous processing -- All video generation is async. You create a task, then poll for completion.
2. Credits-based billing -- Each operation costs a specific number of credits per 30 seconds of video.
3. Preview before render -- Many endpoints support a cheaper preview step before committing to a full render.
4. Status progression -- Tasks move through pending then processing then done (or failed).

Authentication

Every request requires two headers:

Header	Description
X-API-ID	Your API identifier
X-API-KEY	Your API secret key

Obtain both from your Creatify dashboard at creatify.ai.

WARNING

Never expose your API key in client-side code. Always proxy requests through your backend.

Base URL

https://api.creatify.ai

All endpoints are prefixed with /api/. For example:

https://api.creatify.ai/api/lipsyncs/
https://api.creatify.ai/api/ai_shorts/
https://api.creatify.ai/api/workspace/remaining_credits/

Next Steps

• Quickstart -- Make your first API call
• Authentication -- Detailed auth setup
• Billing and Credits -- Understand the credit system
• URL to Video SOP -- The most common workflow

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See Also

• All Endpoints Quick Reference
• Credit Cost Matrix
• Workflows Overview